●SOFT: made from soft organic cotton, perfect for sensitive skins and kids with SPD. ●DURABLE: Highest-quality materials and highest-quality stitching. Wont stretch or lose color even after many washes ●COMFORTABLE: 100% cotton that breathes and is not too cold or too warm ●STYLE: Footed feet and elastic waist for perfect fit and comfort ●When your name has been associated with the kids of celebrities, the clothes are an easier sell. Add to the celebrity appeal the fact that the apparel is made in the U.S.A., and you’ve got a goldmine!