Drying off will never be the same. Powered by Ever plush technology, Ever plush bath towels, hand towels, washcloths, bath sheets and bath towel value packs are plush luxury that perform and last. Ever plush towels are also available as kitchen towels, yoga towels, beach towels and more! The Diamond Jacquard Quick-Dry Towels feel like cotton, but perform like a microfiber towel. Outer loops of cotton feel soft, while the inner loops of microfiber absorb water quickly and dry fast. The Diamond Jacquard construction is lightweight and strong, with stylish design. Ever plush stays true to its name, outlasting ordinary cotton towels while staying super soft, plush, and absorbent with every use. Ever plush makes a great gift for graduates, gifts for women, and gifts for weddings or gifts for any special occasion.